Newspaper ad revenue expected to be down about 25% in 3Q

Newspaper ad revenue expected to be down about 25% in 3QNew York Times
Analysts predict that the decline will be smaller in the fourth quarter. "If the rate of decline in advertising slows, it will largely be because 2008 grew steadily worse as the year wore on and the recession deepened, making year-to-year comparisons less stark," writes Richard Perez-Pena.
[Poynter Romenesko]